Many of our customers enjoy Living Goodness sauerkraut and kimchi products for more than just the taste. Yes, that sour tang adds a lovely bit of spice to your meal, but there’s also the nutritional benefits of fermented foods too.
Read moreGET A TASTE OF LIVING GOODNESS AT FARRO FRESH THIS AUGUST!
The team at Living Goodness will be doing tastings at a few select Farro Fresh stores in Auckland this month. It's a great chance for you to try our fermented foods before you buy, or extend your palate to new flavours!
Have a read of all our sauerkrauts or kimchi products here.
- Mt Wellington, 11th August 4 – 7pm
- Grey Lynn, 12th August 11 – 2pm
- Epsom, 13th August 11 – 2pm
- Mairangi Bay, 13th August 11 - 2pm
We hope to see all of you there!
MEET LIVING GOODNESS AT THE FOOD SHOW AUCKLAND 27-30TH JULY
In a week, the team here at Living Goodness will be selling fermented foods to the hungry at The Auckland Food Show.
It's held over four days, so come by if you have a spare few hours! You'll get to sample any (or all) of the six flavours of fermented foods. And, if you're lucky, we might even have some crackers and salmon left to serve with our sauerkraut.
This food show will be held at the ASB Showgrounds in Greenlane, Auckland, from 10am to 5pm. You can buy your tickets here. Living Goodness will be in stall K3
Honestly, we love meeting new people and hearing how they've experienced the vast benefits of fermented foods. The gut-healing properties of sauerkraut is the reason why Living Goodness exists today, after all.
We're super excited to see you all in a week. There'll be many wonderful stalls of interesting, nutritional and delicious foods. Live demonstrations run throughout all four days, so make sure you plan your day accordingly.
Have a look and see which of our products you'd like to purchase from us at the food show. We can't promise that we won't sell out!
LIVING GOODNESS AT THE SERIOUSLY GOOD FOOD SHOW – RECAP
What a whirlwind past few months! It feels as though the team here at Living Goodness have been run off our feet, packing boxes upon boxes of fermented foods for food shows!
At the start of this month, Fiona and Pete were lucky enough to go down to Tauranga for The Seriously Good Food Show. For two whole days, they let the people of Tauranga taste their sauerkraut and kimchi until their taste buds exploded in flavour (not literally).
It was fascinating to hear the exciting cook-offs happening quite close to our stall! Certainly, it made the crowds hungry because, by the end of it, testing pots of our fermented products were flying from our hands! Luckily, there was a coffee corner to keep the team going.
If you'd like to read more about the range of fermented foods, just read our newest page here - Fermented Foods 101.
So, what's next in store for the team? We'll be at the Auckland Food show from 27th July - 30th July so pop down and try some.
FEEDING FERMENTED FOODS TO THE HUNGRY: HEALTHY FOOD SHOW LIVE
Peter, explaining the benefits of fermented foods to a hungry audience.
Last month, the team at Living Goodness attended the Healthy Food Guide LIVE show to share jars of fermented foods with a hungry audience.
Boy, oh boy! Probiotic goodness flew out of our fridges! We sold more three-jar sets and Sum Yum Kimchi than ever before - a great success. There was barely any time to stop and relax!
It was lovely to hear people come up to us and say, “I’ve been dying to try your Kimchi”, or to see others taste fermented foods for the first time. We do canapes of The Salmon Man's salmon & gluten free crackers, people tend to think of sauerkraut and sausages so its great to give people new ideas check some more out here!)
Read all about fermented foods on our resource page.
Additionally, there is also a list of benefits to eating fermented foods in an article by the Healthy Food Guide, including how to make your own Kombucha.
FERMENTED FOODS AT FARRO FRESH
Living Goodness will be out and about in Auckland this weekend doing tastings at selected Farro Fresh stores. Farro Fresh was the very first store that brought our fermented food range having spotted us at Hobsonville Market, thank you Farro Fresh we’re extremely grateful for your support.
So if you’re keen to try some fermented foods, some Sassy Sauerkraut or Heartbeet Kraut we’ll be at the following stores:
Grey Lynn Friday 3 - 6pm
Mt Wellington Saturday 11 - 2pm
North Shore Sunday 11 - 2pm
And for a great recipe using Sum Yum Kimchi check out Farro Fresh’s Korean Buddha Bowl – yum!
LIVING GOODNESS TURNS TWO + WIN A SECRET FERMENTED FOOD PRODUCT!
It's our second birthday and we're extremely excited! The last year has seen our New Zealand-based fermented foods business grow beyond our expectations.
The move into Rosebank Road in Avondale was a fantastic step, giving us the space to grow and produce more fermented goodness like Sassy Sauerkraut and Heartbeet Kraut. We’ve been stunned that our biggest seller in New Zealand is the Sum Yum Kimchi - Kiwis really love this spicy fermented dish!
We’ve employed some fantastic staff in the kitchen and to help with managing the stores – a huge thank you to them all for their input in developing Living Goodness as New Zealand's favourite fermented food brand.
An even bigger thank you to all our stores and customers who buy Living Goodness. We hope we can continue to grow and bring you tasty fermented foods.
Over the last few years, we've definitely seen a demand in the New Zealand market for fermented foods and probiotic products. Many people with dietary problems have reached out to us, letting us know how our fermented foods have helped their gut health immensely. It's a great feeling to be able to provide such a healthy, tasty product for hungry New Zealanders, and also spread awareness about how fermented foods should be a delicious staple in everyone's diet.
Lastly, in light of our birthday, we’ll be holding a Facebook competition and giving away a SECRET new product very soon! We can only say it's a new type of fermented food that you've not tried yet.
Keep your eyes peeled on the Living Goodness Facebook page to be in to win!
FERMENTED FOODS WERE A GREAT HIT AT THE CHRISTCHURCH FOOD SHOW 7-9TH APRIL
During April, the Living Goodness team headed down to the South Island of New Zealand to attend the Christchurch Food Show, and what a great time we had! Fermented foods flew off our shelves! Can’t believe it’s been a month since then.
We had a lot of fun meeting new people and having them come visit our Living Goodness stand. We enjoyed chatting about the wonders of Sum Yum Kimchi and Sassy Sauerkraut. It was refreshing to be able to hear other people’s stories and learn how fermented foods and live probiotics have become such a staple in their diet.
There were some really fascinating exhibitors that we enjoyed, such as Proper Crisps and Fresh As – both offering delicious snacks!
Peter was even brave enough to try a new powdered turmeric brand, The Original Turmerix, and although he didn’t quite have a taste for the vibrant spice, it certainly gave him the energy to bounce through the rest of the day, dishing out samples of our fermented products to hungry visitors!
We’d like to thank Bridget, who was a lifesaver at helping us out.
If you missed seeing us at the Christchurch Food Show, don't despair! New Zealand loves a good food show, and there's plenty more in the works!
Keep your eyes peeled at Auckland’s Healthy Food Guide LIVE event, running May 20-21. There'll be delicious sampling of all our fermented foods. We’re giving away four tickets for this, so stay tuned on our Facebook page.
SAMPLE SOME FERMENTED FOODS AT THE CHRISTCHURCH FOOD SHOW + WIN TICKETS!
The Living Goodness team have armed themselves with crates upon crates of fermented foods, and are on their way to New Zealand's South Island.
We're thrilled to be attending The Food Show in Christchurch next month. Come along and try our Sum Yum Kimchi, our Sassy Sauerkraut or some of our Heartbeat Kraut. All our jars of fermented foods are packed with a wide variety of tasty ingredients, herbs and lovely live bacteria - lots of yum for your tum.
And to celebrate, we're giving away two free tickets to the show. Check out our Facebook page, share the post with a friend by Tuesday 28th March, and you'll be in with a chance to win.
The winner will be picked next Wednesday 29th March 17.
SUMMER BBQ COMPETITION
With Summer finally here it’s time to get the BBQ out and there’s nothing better than combining the flavours of your favourite meat with some Living Goodness!
To celebrate we want to know what your favourite Living Goodness + Meat match is.
Read moreHOW’S THE FIGHT BETWEEN THE GOOD AND BAD BACTERIA IN YOUR GUT?
2,000 people ill in Havelock North with the gastro bug campylobacter – that’s bad bacteria winning!
Human bodies are amazing, we’re made up of thousands and thousands of different types of bacteria, some good and some bad. In the gut alone there can be between 300 and 1000 different types!
Campylobacter is particularly bad bacteria, it affects the digestive system causing diarrhoea, stomach and muscle pains, headaches and can lead to a course of antibiotics. Antibiotics although very effective are indiscriminate killers of bacteria and they kill both the good and the bad.
So what needs to happen? Rebalance.
Rebalancing the bacteria in your system by introducing good bacteria allows for a battle between the good and bad – which hopefully the good wins. Good bacteria come in the form of pre & probiotics.
Prebiotics are food for probiotics and can be found in insoluble fibre such as raw vegetables and fruit.
Probiotics are lactic acid producing bacteria that have a beneficial impact when eaten. Lactic acid producing bacteria can be found in live, not pasteurised or shelf stable fermented food and probiotic pills.
So here’s a few steps that can help you rebalance the bacteria in your system;
- Eat lots of raw vegetables and fruit – organic if you can
- Drink lots of water
- Avoid sugar – this is yummy food for bad bacteria
- Eat fermented food – this is live good bacteria
- Listen to and be gentle with your body - it will tell you what's working and what isn't
LIVING GOODNESS & WOOP
Thanks Woop lovely to do a collaboration with you. WOOP makes cooking easy! Each Sunday they deliver all the fresh & pre-prepared ingredients you need to cook 3 delicious dinners in just 15 minutes! We provided them with some of our Sassy Sauerkraut which they paired with a pork inspired schnitzel dish.
Our Sassy has lots of lovely, yummy, live & friendly bacteria - cabbage with some serious attitude and even better its great for your digestive system.
Go on and give some of the sassiest Sauerkraut in New Zealand a go.
LIVING GOODNESS TURNS ONE YEAR OLD!
Well who would have thought it – Living Goodness is 1 year old today – happy birthday us! Hard to believe that a year ago today we established our wonderful kraut business!
And what a fabulous roller coaster it's has been. We’ve moved from our landlady’s spare room to our very own premises on Rosebank Road, we’ve rebranded from Inner to Living Goodness (much better) and we’re still married!
We’re hugely grateful to everyone that’s helped us along the way and especially all our customers.
Thank you
Peter and Fiona
Kraut Rocks
FARRO FRESH KRAUT PROMOTION
A big thank you to Farro Fresh for being one of the first stores to stock our products and a huge thank you to their customers for buying our kraut. In thanks we’re doing a promotion, $2 off Sassy Sauerkraut, Super Superkraut and Quick Draw Slaw this week & next.
And if you’ve never tried sauerkraut before and you’re curious what it tastes like or you'd like to try out our flavours then come and see us at Farro Fresh this weekend. We’ll be doing tastings at the Epsom Store on Friday from 2-6pm, Grey Lynn store Saturday from 2-6pm and Mairangi Bay on Sunday from 11-2pm.
Pop in and get your probiotic hit.
NEW PREMISES
Big news this week we’ve finally moved into our new premises on Rosebank Road and our wonderful Kraut mixer has arrived - check it out. We've named this amazing piece of equipment Grand Masterflash after probably the finest mixer in the world.
And so to Christmas we’ll be at a couple of additional markets over the festive season, Titirangi this Sunday 13th December and Oratia Farmers Twilight Market on the 23rd December. Pop down to grab a Christmas Special.
NEW LABELS!
Despite a few wee hiccups with stickiness and the label machine our new labels are here, and wow do they look incredible! A huge thank you to designer Roxanne at Lovely Ltd, Suzanne at Cadence Communications and copywriter Matt Weaver for helping to make this happen. We love our new look and are getting some brilliant feedback from the markets and stores.
